b'SOLUTIONProvide a platform that included interaction, content sharing and trade opportunities for sponsors on an easy-to-use virtual platform.EASY-TO-USE INTERACTIVE PLATFORMProvide a platform that encourages interaction, content sharing and trade opportunities for sponsors in a user friendlySPEAKING & interface. FACILITATION Innovation Booths Generate high qualitySession scheduling content with targetedVIDEO PRODUCTIONNetworking lounge that isconversations Create content that our audience WANTS to consume controlled by the user during Power Hours. by sharing a Seed World Giant Views interview series.DIGITAL STRATEGYDevelop a strategy to broadcast and generate awareness of the event. Word of mouthUsing existingOur team created aExecuted engagementWe used a combinationSizzle reel connections, we invitedshort sizzle reel to bedriving tactics, such asof informative andSocial media contacts that wouldused in promotionaltagging a colleague orinteractive video emailsEmail benefit from the event. materials for the event. sharing with friends. to announce the event.RESULTSWe were able to provide a high-performing platform that brough together a global audience.Our efforts generated: 1400 546 16 38%,INTERACTIVE ATTENDEES INTERNATIONAL BUDGETEDBOOTH VISITS ENGAGING IN SPONSORS REVENUECONTENT EXCEEDEDSeed World International expanded from a simple issue launch to a 4 day live networking event, bringing together seed industry representatives from around the world. Over 500 individuals participated in networking discussions, experienced live interviews with industry giants, and received exclusive access to the Seed World International issue.SEEDWORLDGROUP.COM 7'